Fetching Friday – Resources Mashup & Otters Stacking Cups

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, freelancing, SEO, and social media on kikolani.com. The Resources Mashup Here are some of the best articles I have seen on Google+, retweeted on @kikolani, and read in RSS subscriptions this week. Blogging / Content Conduct Unbecoming a Dull Writer: How to Write for Traffic - Is your content great? Or does it suck? How do you know? Learn how to write the kind of … [Read more...]

Stepping Back: 5 Ways You Can Put Your Blog On Pause Without Losing Readers

This is a guest post by Daniel Cassady. It’s foolish to think that you can be everywhere at once, that you can do everything. Of course, most of us still try. Bloggers are a special breed. We become so attached to our blog and our readers that sometimes it can be hard to leave them alone, even for a little while. We feel like we are doing our readers a disservice if we take a little time for ourselves. But, dear blogger, you have a life too and if you don’t go about living it, … [Read more...]

How to Use AIDA, ROI and KISS to Boost Your Sales

This is a guest post by Jani Seneviratne. Are you tired of your copy being ignored by prospects? Are you searching for a proven way to create copy that is well optimized for sales? AIDA, ROI and KISS were first coined by advertisers and an engineer but have since been applied to the online marketing industry. Some copywriters have adapted the formulas to suit their own personal tastes whilst some argue that these formulas are outdated and have disregarded them all together. Despite the … [Read more...]

Fetching Friday – Resources Mashup & How to Generate Good Ideas

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, freelancing, SEO, and social media on kikolani.com. The Resources Mashup Here are some of the best articles I have seen on Google+, retweeted on @kikolani, and read in RSS subscriptions this week. Blogging / Content Want suggestions to help improve your blog? Over at the Social Media Examiner Blogging Club, I'm offering free blog reviews. Be sure to sign up! … [Read more...]

How to React to Comments for Your Reputation Management

This is a guest post by Jay Buerck. You've been following the conversation about your brand using one of the many monitoring tools available to help you manage and monitor your online reputation and now it has caught wind of a few negative comments or posts about you or your company. Photo Credit No one likes to discover negative comments and reviews but many times it is the price of doing business. While you can't please everyone all the time it still stings a little when you see … [Read more...]

Google AdWords – Easy Tips for Bloggers and Small Business Owners

This is a guest post by Ivan Dimitrijevic. Google AdWords is one of the most popular ways of online advertising. Even though it is easy to set up and anyone can make an AdWords account, it has proven to be rather difficult to optimize for good results. Here, we offer you some tricks of the trade that might help you optimize, maintain, and improve your advertising campaign. How to Improve Your Keywords If you don't choose the right keywords or your ad, then it's going to either not get … [Read more...]

How to Create Your Own Industry Recap, Resources, & Mashups

Since I've been out of town all of this week and unable to collect my usual weekly roundup of great posts in online marketing, I thought I would share some tips on how you can create your own industry or niche focused resources mashup. Photo Credit: Mrs. Magic Examples of Great Recap Posts Curious who else does regular daily or weekly recap posts? Here's a sampling... Marketing Day by Marketing Land - A daily recap of what happened in online marketing today, as reported on … [Read more...]

Time Management – The Internet Marketing “Copy and Paste” Schedule

This is a guest post by Gregory Smith. Time is money. As an entrepreneur and Internet Marketer, time is something I wish I had more of, and something I've truly wasted a lot of, over the years. It's a shame we can't just turn back the hands of time. What ever happened to all those years? Wouldn't it be nice to change a lot of things you've done over the years? If I could change my past, I would of walked down very different paths in life, better yet, I'd of probably taken off running down … [Read more...]

Do Google +1s Really Affect SEO?

This is a guest post by Kevin Lau. Google+ is still gaining some traction online, slowly building an audience and drawing more people in to give it a try for the first time. Perhaps most importantly, marketers are still getting used to how things work, in particular with reference to the Google +1 button. Whenever you read items in your information stream from other users of Google+, you'll see you have the ability to +1 them if you like them. You can also +1 anything you see … [Read more...]

Why Reinventing The Traffic Generation Wheel Is A Bad Idea And What To Do Instead

This is a guest post by Ruan Oosthuizen. Being a blogger, experienced or absolute beginner, traffic generation will always have to be part of your online strategy. You spend hours researching and then create excellent content. It takes hard work to put killer content out there. Then you will have to try and put that content in front of the eyes of your target audience. You will need to drive traffic, somehow and sometime sooner or later. Driving traffic is not easy. Driving targeted … [Read more...]



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