This is a guest post by Kevin Lau.
Are you confident in front of a webcam? You’ll need to be if you want to get new business in the months to come. Video blogging is becoming a hugely successful method of winning new customers, and if you’re not yet on the bandwagon you should start thinking about getting on board very soon. You could be missing out on a huge audience if you don’t dive in.
Here are five reasons why video blogging will be a big success. And who knows, they might convince you to dust off your webcam and get online in a whole new way. Even if you have real doubts about doing this, read through these points and consider how you and your business could benefit from them.
1. They’re faster and easier to create than written content.
When you have an idea for a blog post and you sit down to write it, there is going to be a lot of editing and scribbling to do before you can be sure you have the result you want. When it comes to making a video, you can literally run with an idea and see how it turns out. You can simply make a few notes and then wing it, creating something a lot more natural in the process. A lot of people tend to like this â€“ it’s certainly a more engaging way to connect with people.