Fetching Friday – Resources Mashup & Facebook Law

Posted on November 30, 2012 Written by

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, freelancing, SEO, and social media on kikolani.com.

The Resources Mashup

Here are some of the best articles I have seen on Google+, retweeted on @kikolani, and read in RSS subscriptions this week.

Blogging / Content

 

7 All-Too-Common Writing Mistakes and How to Avoid Them

Posted on November 29, 2012 Written by

This is a guest post by Ali Luke.

Are you damaging your blog’s chances of success … without even realizing it?

writing-mistakes-bloggers-make

Photo Credit: Anonymous Collective on Flickr

Lots of very good writers still get some blogging basics wrong. And if you know writing isn’t your strong point, avoiding these seven mistakes will make your posts dramatically better.

 

Effective Online Marketing with Forums and Message Boards

Posted on November 28, 2012 Written by

This is a guest post by Olga Ionel.

Today’s companies are quickly recognizing the power that social media tools such as forums and message boards can have for finding new customers and spreading the word about products and services. While these platforms can be incredibly useful for raising awareness and evaluating the needs and desires of potential customers, they can also be harmful to a company’s reputation and even success should they be handled poorly.

Online marketing is key to success in today’s technologically-dependent society. It is nearly impossible for a company to compete without an internet presence, and the value of social media is apparent as more and more consumers are turning to the internet and social media platforms to find and share information regarding the products and services that they use and need.

forum-marketing

Photo Credit: Alexander Svensson on Flickr

Among these social media platforms, forums and message boards are the most popular for discussing products and services. It is believed that as much as 64% of women that use the internet with frequency commonly post product recommendations on forums. There are millions of forums and message boards across the internet, each with its own personality and audience. They can be independent sites or used in conjunction with blogs based on Wordpress themes. However they are managed, forums and message boards allow for the free and open exchange of ideas, welcoming conversations among large numbers of people that are located in all areas.

Taking advantage of these platforms can benefit your company through generating conversation regarding your products and services, and eliciting the opinions of audiences relevant to your niche.

It is crucial, however, that the use of the platforms be taken very seriously, and that your management of your social media usage be firm as to prevent inappropriate activities from alienating potential clients and hurting your company’s reputation.

Below are some tips regarding the correct usage of forums and message boards for online marketing.

 

The Best Blogging Education: ProBlogger Ebooks Review

Posted on November 27, 2012 Written by

If you’re in the market for resources to take your blog to help you create a successful blog, then you will definitely want to look at the eBook selections offered at ProBlogger. In addition to the daily blog tips that Darren Rowse has provided since 2004, he have also produced six great downloadable resources to help your blog reach its potential.

I personally have every one of the eBooks and credit the 31 Days to Building a Better Blog to helping Kikolani turn from an unknown personal blog into one of Social Media Examiner’s Top 10 Social Media Blogs.

probloggers-first-week-of-bloggingProBlogger’s Guide to your First Week of Blogging

This is the perfect eBook if you’re just starting out with blogging. It guides you through your first days of building great content for your new blog including brainstorming techniques, developing a content plan, building a social media presence, setting up a publishing process, and more. This isn’t just about the theory of blogging – it’s 32 actionable tasks that will help you start blogging immediately. This eBook is $19.99.

31 Days to Build a Better Blog

If you’re just starting out or feel like your blog isn’t getting the results you want, you can use this 31 day guide to transform your blog. By the end of 31 days, you will have published a variety of different types of posts, learned how to come up with new topics, promoted your blog to bring in new readers, developed relationships with other bloggers, developed an editorial calendar, and more. This eBook is $29.99.

The Copywriting Scorecard for Bloggers

The Copywriting Scorecard will teach you how to prepare each blog post for ultimate success, giving you a 63 step checklist that covers writing, scannability, search engine optimization, and grammar. If you do these things before publishing each post, you can ensure your blog posts will be as successful as possible with both readers and search engines – both of which can help you get more visibility for your blog. This eBook is $29.99.

The Blogger’s Guide to Online Marketing

This is probably the best deal of them all. If you want to turn your blog into a business, this eBook is a blueprint of 31 steps to transforming your blog into something profitable. It covers everything: brand audits, understanding your target audience, creating an elevator pitch, focusing your content, building your email list, conducting an SEO audit, building a support team, learning how to monetize, and much, much more. It also includes 21 templates, worksheets, and examples to help you start applying the blueprint immediately. This kit is $99.99.

ProBlogger’s Guide to Blogging for Your Business

Are you blogging for your business? If so, Blogging for Your Business will help you do everything including set up a WordPress blog, conduct keyword research, understand your online competition, build a strong social media footprint, and create a successful business blogging strategy. Each of the 12 chapters end with tasks that you can apply to your business blogging plan. This eBook is $49.99.

Blog Wise: How to Do More With Less

Do you struggle with making time for work, family, and blogging? Well-known bloggers including Darren Rowse, Amy Porterfield, Brian Clark, Heather Armstrong, Leo Babauta, and more share their secrets of organization. After all of the steps, you will also get a simple nine-step program to improve your productivity. You’ll also receive a problem solving guide that covers 21 common productivity problems that most bloggers face. This eBook is $19.99.

You can purchase the entire collection and save 40% or buy the following eBooks individually based on your needs. ProBlogger offers a 60 day money back guarantee on all eBooks, so you have nothing to lose!

 

The Pixar Guide to Feel-Good Blogging

Posted on November 26, 2012 Written by

This is a guest post by David Masters.

Is your blog sending out subtle signals for your readers to unsubscribe?

Most top bloggers will tell you that to hold on to your readers, you must give them value. Value means the providing information they need to solve their common problems.

For example, a photography blogger might write a blog post on choosing a new camera, which is a common dilemma for photographers. A blog on writing might include an article on how to pitch editors so they say yes to your article proposal.

That’s value.

I agree, value is a vital element for any blog aiming for high readership. But with millions of blogs out there all vying for readers, value alone isn’t enough to make your blog sticky. To hold onto your subscribers, and pull more readers in, you’ve gotta do more.

To stand out from the crowd, you must make your readers feel good. You must give your readers a warm, fuzzy feeling every time they visit your blog.

pixar-guide-to-blogging

Photo Credit: Mike Turner on Flickr

Pixar is one at the best in Hollywood at creating feel-good family movies. After watching movies such as Toy Story, Finding Nemo or WALL-E, you’re guaranteed to leave the theater with a smile on your face.

How do Pixar do that? Let’s start where they finish.

 

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