Examining Colors and Graphics in Facebook Marketplace Ads

This is a guest post by Craig Robinson. When creating marketplace ads to promote your brand and products on Facebook, the list of ways to obtain success is exceedingly long. Most tips you read touch on different ways to engage, different calls of action, different audiences to target for likes and overall fans, and a thousand other dos of the marketplace system. That's all approaching things from a marketer's standpoint. But what about from a psychological standpoint? Take the … [Read more...]

16 Business Blog Blunders to Avoid

This is a guest post by Jessica Velasco. Isn't it delightful when we can learn from the mistakes of other people?! Here is a list of common blogging blunders. Check to see if you are making any of these mistakes. If so, correct them now before your readers become disenchanted, turning your blog into a ghost town. Photo Credit: Kristi Hines on Photostry 1. Being Ignorant of Your Real Readers' Needs Who are your blog readers? You're probably not getting a ton of traffic from … [Read more...]

The Benefits of Offline Marketing

This is a guest post by James Elliot. It seems everyone's obsessed with online marketing, from the growth of search engine marketing and Google controlling the majority of searches in the US to social media marketing with Facebook and Twitter being the hottest topics at the moment. Photo Credit: Chris Heller on Flickr Despite the growth of the Internet, it is important to realize that only 78.1% of users in the US have access to the Internet that leaves 21.9% of users whom you … [Read more...]

How to Increase Reader Engagement with Images

This is a guest post by Steven Papas. High bounce rate will get you frustrated as a blogger. Yours is more like a blog without traffic if you generate thousands of visitors a day that leave your blog the next second. When you must have gone through the design and customization of your blog to suit your taste, making money with depends, solely, on one factor, and its engagement stats. How sticky is the blog? How long do readers spend before closing your blog page for a more promising … [Read more...]

Fetching Friday – Resources Mashup & Facebook Law

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, freelancing, SEO, and social media on kikolani.com. One Week Left for $10 eBooks from ProBloger Darren Rowse of ProBlogger is celebrating 10 years of blogging by offering his lineup of eBooks at $10 each – this is a savings of 50% to 90% off of the regular prices. ProBlogger's Guide to your First Week of Blogging - This is the perfect eBook if you're just … [Read more...]

7 All-Too-Common Writing Mistakes and How to Avoid Them

This is a guest post by Ali Luke. Are you damaging your blog's chances of success ... without even realizing it? Photo Credit: Anonymous Collective on Flickr Lots of very good writers still get some blogging basics wrong. And if you know writing isn't your strong point, avoiding these seven mistakes will make your posts dramatically better. Mistake #1: Only Writing when Inspiration Strikes Inspiration is a powerful force ... but a fickle one. If you only write when you're … [Read more...]

Effective Online Marketing with Forums and Message Boards

This is a guest post by Olga Ionel. Today's companies are quickly recognizing the power that social media tools such as forums and message boards can have for finding new customers and spreading the word about products and services. While these platforms can be incredibly useful for raising awareness and evaluating the needs and desires of potential customers, they can also be harmful to a company's reputation and even success should they be handled poorly. Online marketing is key to … [Read more...]

The Best Blogging Education: ProBlogger Ebooks Review

If you’re in the market for resources to take your blog to help you create a successful blog, then you will definitely want to look at the eBook selections offered at ProBlogger. In addition to the daily blog tips that Darren Rowse has provided since 2004, he have also produced six great downloadable resources to help your blog reach its potential. I personally have every one of the eBooks and credit the 31 Days to Building a Better Blog to helping Kikolani turn from an unknown personal … [Read more...]

The Pixar Guide to Feel-Good Blogging

This is a guest post by David Masters. Is your blog sending out subtle signals for your readers to unsubscribe? Most top bloggers will tell you that to hold on to your readers, you must give them value. Value means the providing information they need to solve their common problems. For example, a photography blogger might write a blog post on choosing a new camera, which is a common dilemma for photographers. A blog on writing might include an article on how to pitch editors so they say … [Read more...]

Fetching Friday – Resources Mashup, Black Friday & Cyber Monday Deals

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, freelancing, SEO, and social media on kikolani.com. Black Friday & Cyber Monday Promotions Here are this year's best Black Friday and Cyber Monday promotions in education, themes, plugins, and services. Conferences NMX 2013 (Formerly BlogWorld Expo) - Save an additional 20% off of already discounted passes using the discount code THANKS20 by Saturday. Courses … [Read more...]



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