No matter your choice of profession, it’s much easier to find a job today than it was before the advent of the Internet. What used to be accomplished through phone calls, letters and word of mouth is now just a click away – you’re connected to all possible sources of jobs, not just through online job sites and forums but also through social networks like LinkedIn, Twitter and Facebook. It’s a time when technology rules, and if you’re not connected, you end up being the loser.
While blogging may not be a full time job for most people, it does pay to be on LinkedIn if you’re a serious blogger. The following are three benefits that this network could bring you.
When you blog, you’re naturally interested in getting the maximum publicity for your writing. You want people to read what you have to say, not just for your search engine rankings but also because you want to be heard by those you think are important. When you’re connected to a host of people through LinkedIn, it’s easy to promote your blog and improve its popularity. Best of all, you can import your blog entries into LinkedIn using BlogLink or WordPress applications, so people can go straight to your blog from the LinkedIn environment.
If your skills as a writer are appreciated by other people, you are likely to gain work opportunities through your LinkedIn profile. And if you make a living or earn some extra cash through your blog, setting up a profile on LinkedIn and hooking up your blog to it is one of the best ways to get new writing gigs or get paid to write for other people’s blogs as well. Also, if your blog showcases a niche subject in which you are an expert, you are likely to be sought out for writing work in this niche.
You can receive feedback for your blog and your work through your LinkedIn profile. You can ask satisfied clients to leave recommendations and positive feedback which is visible to other people who are connected to you and people who are connected to them. This helps enhance your work profile and boosts the visibility of your blog and your ability as a writer.
LinkedIn is more than just a tool that helps you maintain an online resume. It allows you to search for people and jobs based on your preferences and location. And when you’re a blogger, you can use it to your advantage in more ways than one.