With all the information online about everything and anything, it’s so easy to get lost in learning and researching things. How many times have you looked up and realized you have wasted over two hours on social media sites like YouTube and Facebook without accomplishing much of anything?
Not to mention, I find Twitter like internet crack!
So it’s not much of a surprise when people find out about making money online, they flood Google with relevant queries. They read about it for hours and hours, weeks upon weeks and before you know it, months have gone by without them generating even $10.00.
They subscribe to several blog feeds and consume the information day after day until they realize they’ve become like those little hamsters in cages, running in circles on their little ferris wheels.
The Harm in Consuming Mass Information
One of the main problems with consuming this much information regarding making money online and the next new thing in internet marketing is that you feel like you have learned a lot.
And while it’s great to learn information on a daily schedule, it’s also the reason you are not making any money online.
More than half the time, I’m worried about not knowing the latest news on search engines that even I miss the whole point: all I ever needed were the basics!
It’s the best we know; repeat it and do it well and most likely, that alone will help you achieve results that you have been dreaming of for months.
When you need to bake a cake, do you research it on the internet for weeks or look up the recipe and just go for it?
This Is How You Waste Time
With my second and third niche sites, I left them to age on their own. Since I didn’t know much about the backlinking process and search engine optimization in general, it was easy to not do anything (at the time, that made sense somehow). Eventually, they started ranking but that was a good year later.
On the other hand, motivated by my niche site duel, I ranked my .us domain within three months. However, my .biz domain would turn out to be a lot harder to rank.
Here’s the competition for my .biz domain:
By all means, this looks like a tough keyphrase to crack. There are .com domains with 5000+ links to 298,000+ backlinks for some of these competing sites.
Based on the number of backlinks, I wouldn’t suggest a complete beginner take this keyphrase/niche on. But thank God I did.
See that PR 0 site in row 4? That’s my .biz domain as of today. For over three months, it wouldn’t rank in top 500 properly (danced in and out), then a couple of months ago, it ranked in top 30.
Getting it to #4 for its main keyphrase in Google has been work of sweat, blood, tears and loads of belief that my backlinking and content strategy will work some day soon.
It has taken eight months of patience to get this domain to rank this well. Challenging and rewarding?
And I’ve only began.
This is all fine and dandy but you’re wondering why this even matters. I want you to know that…
All You Need Are the Basics!
Nothing fancy, no secrets. People waste weeks and months (dare I say years) looking for that magic bullet. Things picked up 10x more when I started taking action. But saying “take action” is like saying “exercise and lose weight”.
You should know that it will take a series of actions, full of hours, weeks after weeks, months after months consistently to make a nice amount of difference.
I didn’t build 10 backlinks one week and stop like I did with my first set of sites. The backlinks were created in random numbers week after week, especially in the last four months.
Sorry to say but writing one guest post every few months, writing two articles a month, or executing something half-baked won’t cut it anymore.
If you know search engine optimization “basics”, then that’s all you need to know to do well with the search engines for now.
- Create quality information related to the keyphrase and what people are expecting from your site.
- Build backlinks with proper anchor text. If you are targeting the keyphrase “acne treatments”, then create backlinks with the anchor text “acne treatments.” Keep in mind that variation of anchor text is necessary from time to time.
- Your backlinking strategy should be a mix of various types of backlinks (social bookmarks, web 2.0 links, guest posts on other blogs, etc.).
- Create at least 5-7 posts the first week of the site launching. The better and more unique the content, the more the readers will stick around (sorry, no shortcuts will work here). Publish more content as you go.
- Use your keyphrase in header tags (when it makes sense).
- Use your keyphrase throughout your content (don’t over-do this).
- Use keyphrases for your tags.
These are general factors you should use for on-page and off-page optimization. I created more posts, added another page and created backlinks week after week to achieve that #4 position in Google.
The pay-off is in doing the basics, doing them right and doing them over and over that will give you results. Sure, there is more complicated stuff to learn. But if you aren’t aiming for a super competitive niche, then sticking with these basics should get you there.
I know because I’m seeing the results first hand.
This Information Age is Dangerous
There is so much information to consume that by the time you do so, your mind is exhausted from processing all that information when in fact, you haven’t put any of it into action.
You’re reading this post right now.
Tell me, below, what actions will you take today to make some progress with your blogs or niche sites? How many hours do you read versus how many actions do you take on a daily basis on your internet business to make it into a money generating business?