How to Choose (and Use) the Best Tools for Your Business

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I must confess - I am a tool junkie. Apps, services, platforms - I like them all. I love trying out various analytics tools, SEO tools, social media tools, and so forth. Tools have the power to either make your life simpler, or more complicated, depending on what you choose. That is why making the right choice is important. Here are my top tips on finding what tools are right … [Read more...]

Creating Online Courses with Kunerango

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Are you ready to start teaching online courses, but not ready to setup a membership site on your own website or share 50% of your profits to another company? If so, then Kunerango is the platform for you. Kunerango - the Shopify of online courses - allows you to create your own online school for free with no contracts, and only charges you 10% when you make a sale on your … [Read more...]

5 Reasons I Still Use CommentLuv

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One of the questions I'm often asked about this blog is why I still use the base WordPress comment system as opposed to Disqus, Livefyre, Facebook, or Google+. My answer is always CommentLuv. People have their issues with the CommentLuv plugin. I will admit that yes, it does invite spammers who just want to drop a link, so if you don't moderate your comments carefully, … [Read more...]

Split Testing Made Easy with the ConverThis WordPress Plugin

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If you have a sales page on your website for products or services, chances are you want to do everything possible to ensure that it leads to more sales. And if you have a squeeze page to grow your mailing list, you want to do everything possible to ensure that it leads to more opt-ins. The questions is, how do you do this without having to dive too deeply into website … [Read more...]

How to Create a Latest Posts Portfolio Page with WP RSS Aggregator

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If you write for a lot of different websites like I do, whether it is as a guest blogger or freelance writer, then you have probably struggled with finding a way to share your latest posts from all of those sites with your audience. Fortunately, there is an easy - and free - solution for anyone who uses WordPress on a self-hosted domain (sorry WordPress.com users). The … [Read more...]

50+ Filters to Keep Your Gmail Inbox Squeaky Clean

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Have you always wanted to maintain Inbox Zero, but found yourself falling short as email upon email piled up in your inbox? Are you not a fan of Gmail's new tab system? If so, then filters may be the solution to your problem. Filters allow you to tell your email service exactly where you want specific emails to go. The emails that clutter your inbox the most are the ones … [Read more...]

Increase Twitter Engagement with Hashtags and HASHCORE

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Did you know that tweets that include one to two hashtags have a 21% boost in engagement according to Buffer? This could be due to the topic of the tweets, people who follow specific hashtags, trending topics, or the apps that pull tweets based on topic such as Paper.li. If you'd like to incorporate the power of Twitter hashtags into your blog posts without making readers … [Read more...]

85 Takeaways from New Media Expo 2014

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New Media Expo (formerly Blog World) has always been one of my favorite conferences to attend. While I did spend more time networking than sitting in sessions, I still managed to take a ton of notes from those that I made it to. Without further ado, here are the 101 things I learned at #NMX 2014. For sessions with multiple speakers, the initials of the speaker will be in … [Read more...]

10 Tips to Prepare for NMX 2014

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We're only five days away from one of my favorite online marketing events, NMX 2014. So I thought I'd share some of my favorite tips for preparing for NMX or any conference event! 1. Create a doc with all of your travel arrangements. Hotel missing your reservation? Can't remember what time your flight departs? Create an easy to access email, document, notepad entry, etc. … [Read more...]

Find Great Apps for Your Nokia Lumia Phone with AppSocial

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One of the things I find is missing about mobile app stores is the ability to find suggestions from people you know and trust. Sure, an app may have 1,000 reviews, but you don't know who these people are. For example, I'm more likely to trust a review about a social media app from someone who is a social media professional vs. an average user. This is where AppSocial by … [Read more...]