How To Develop a Routine to Manage Social Media

This is a guest post by Justin McGill. When it comes to your social media routine keep it simple. There is too much information floating around out there on social media to consider it all. Bottom line, if how you're using social media isn't helping you meet your goals, DON'T DO IT! Photo Credit: Mark Biddle Developing Your Routine The following will help you get on the right path for developing a social media management routine. 1. Start by getting tools that make your … [Read more...]

Social Media Analytics: Measuring the Web’s Newest Marketing Frontier

This guest post is by Justin McGill, founder and CEO of SEORCHERS (read: [surch-ers]), a local web marketing firm specializing in organic search engine optimization (SEO) with a focus on converting visitors into clients. Facebook has long been a thorn in the side of marketing executives who understand the necessity of creating exposure on the popular networking site but who cringe at the thought of being unable to effectively measure ROI through traditional web analytics. While Facebook … [Read more...]



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