Spring is almost here, and along with it, a new start for Kikolani!
Photo Credit: Jason Hines
It all started with a webinar from Derek Halpern promoting his new course, Blog That Converts.
During the webinar, he talked about content and how people were being driven mad by the misconception that to be successful, you had to pump out tons of content. Most content creators spend 80% of their time creating content and 20% promoting it.
What he has found to be successful with his blog Social Triggers is this. You need to focus only 20% of your time creating amazing content and 80% promoting it.
Considering the results I’ve seen from promoting a single post to the fullest extent using strategies I wrote about in my Blog Post Promotion guide, I completely understand how the 20% content, 80% promotion works.
With that in mind, I’m changing the way things work here at Kikolani.



Kikolani covers blog marketing and blogging tips for personal, professional, and business bloggers to succeed in search and social media marketing. Kristi Hines is a




