One thing that generally drives me nuts about SEO tools is the waiting game. A lot of tools that I have tried in the past would have you enter your domain and it would take time to compile the data about your website. For this review, I set up the Mac-version of SEO PowerSuite in ten minutes. Four tools, ten minutes. Within fifteen minutes, I had entered my website information, connected my Google Analytics & AdWords accounts, and received most of the data from each tool. That I find impressive … [Read more...]
Want to learn more about blogging strategies and how to? Then be sure to check out the latest posts in blogging tips!
If you follow my writing, you know that I love introducing people to new things. There's nothing I enjoy more than getting comments from readers on how they had never heard of something, but can't wait to try it. In this post, I'd like to introduce you to five social media tools and services I have mentioned in posts this year that have elicited that reaction and what you can (and should) be doing with them. Be sure to click to enlarge the images for a better preview! 1. KnowEm Have … [Read more...]
It's that time of year again! If you are in the market for new tools and platforms for your business, then Black Friday & Cyber Monday are the days to take advantage of. Here are the best deals I've found so far for marketers - be sure to bookmark this page and check it frequently to see when new deals are added! Also, be sure to check out deals that may be listed as expired - some will extend the offer for an additional time at the last minute! Available Now OptinMonster Description: … [Read more...]
I must confess - I am a tool junkie. Apps, services, platforms - I like them all. I love trying out various analytics tools, SEO tools, social media tools, and so forth. Tools have the power to either make your life simpler, or more complicated, depending on what you choose. That is why making the right choice is important. Here are my top tips on finding what tools are right for your blog or business. Start by defining your needs. Most people look at price or features, and just assume if … [Read more...]
One of the questions I'm often asked about this blog is why I still use the base WordPress comment system as opposed to Disqus, Livefyre, Facebook, or Google+. My answer is always CommentLuv. People have their issues with the CommentLuv plugin. I will admit that yes, it does invite spammers who just want to drop a link, so if you don't moderate your comments carefully, you'll be giving out lots of bad links. And yes, it does mean that over time, you'll end up with a lot of broken outgoing … [Read more...]
If you have a sales page on your website for products or services, chances are you want to do everything possible to ensure that it leads to more sales. And if you have a squeeze page to grow your mailing list, you want to do everything possible to ensure that it leads to more opt-ins. The questions is, how do you do this without having to dive too deeply into website development and expensive tools? Split Testing The answer: split testing. Split testing is simply putting two or more … [Read more...]
If you write for a lot of different websites like I do, whether it is as a guest blogger or freelance writer, then you have probably struggled with finding a way to share your latest posts from all of those sites with your audience. Fortunately, there is an easy - and free - solution for anyone who uses WordPress on a self-hosted domain (sorry WordPress.com users). The Plugin The plugin you will need is WP RSS Aggregator. This plugin allows you to combine multiple RSS feeds and publish … [Read more...]
New Media Expo (formerly Blog World) has always been one of my favorite conferences to attend. While I did spend more time networking than sitting in sessions, I still managed to take a ton of notes from those that I made it to. Without further ado, here are the 101 things I learned at #NMX 2014. For sessions with multiple speakers, the initials of the speaker will be in parenthesis after their tip. How to Land the Expert Interviews You Want For Your Podcast Speakers: John Lee Dumas, … [Read more...]
We're only five days away from one of my favorite online marketing events, NMX 2014. So I thought I'd share some of my favorite tips for preparing for NMX or any conference event! 1. Create a doc with all of your travel arrangements. Hotel missing your reservation? Can't remember what time your flight departs? Create an easy to access email, document, notepad entry, etc. with your main travel details. This can include airline, flight numbers, arrival / departure times, hotel name and … [Read more...]
For the last month, I've been experimenting with a new way to get opt-ins to my mailing list using my free ebook, The Guest Blogging Survival Guide. Selz is a platform that allows you to quickly create an online store without the usual complications of creating an online store. When they reached out to me to review their service, I didn't have any ebooks or other digital downloads for sale, so I decided to try out their platform as a way to get opt-ins instead. The results were pretty … [Read more...]
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