How to Successfully Tweet a Call to Action

This is a guest post by Brandon Williams. Photo Credit: Scott Beale / Laughing Squid on Flickr Twitter is an amazing tool for promotion and marketing for every aspect whether it is for business purposes or for blogging. Another successful method is using a "call to action" in order to get people to check out what it is you have to offer. So, how do you take two successful tools in marketing and add them together to form a tweet that successfully puts out a call to action to users on … [Read more...]

How to Beat Facebook EdgeRank and Never Miss Your Favorite Updates

By now, you've all heard about Facebook EdgeRank. For those who haven't, it is Facebook's algorithm to determine what status updates are displayed in each user's newsfeed. Facebook EdgeRank Explained The Facebook EdgeRank algorithm is based on three things: The user's engagement level with the person, page, or group sending the update. The type of update the person, page, or group is posting. Status update types rank in order of photo, text, video, and links when it comes to … [Read more...]

9 Social Media Tools Every Blogger Needs To Know About

This is a guest post by Siv Rauv. Are you feeling overwhelmed by social media? As a blogger, you have to wear several different hats, from creating good quality blog post to trying to spread the word for your blog and connecting with others. This is where social media tools can help. Not only do these increase the efficiency of your social media efforts, using a combination of the best tools often results in higher returns from social media. From my own personal experience, here … [Read more...]

5 Ways to Use LinkedIn Answers for Your Next Blog Post

This is a guest post by Wayne Liew. LinkedIn Answers is a tool often overlooked by bloggers. Over the past couple of months, I have been playing around with the available features and finding ways to get the most out of them. While consolidating the features into The Ultimate Guide to LinkedIn Answers, I discovered the fact that apart from being able to generate traffic, leads and sales for bloggers, the platform is also an awesome place for bloggers to come up with blog post … [Read more...]

20+ Commonly Asked Questions About Blogging & Online Marketing

As each year passes, blog marketing techniques evolve. What worked in 2011 may or may not be as effective in 2012. If you're a business, you may have the luxury of hiring an awesome Internet Marketing Company to keep up with the trends, but as individuals managing a blog for as a hobby or for profit, it's up to you to not only maintain that blog but keep up with ways to increase traffic. Photo Credit: Alexander Henning Drachmann on Flickr I receive a lot of questions on a regular basis … [Read more...]

A Look at the New Twitter Advertising Platform

This is a guest post by Gregory Smith. The social-media giant, Twitter recently released their advertising platform for brands. And while I've been trying to figure out what I was going to publish for you folks over here on Kikolani today, I've decided to mix a little of this, with a little of that. I have something very special for you. Hold on to your seats, as I unfold. Twitter PPC Strategies and Promoted Accounts Twitter released their very first advertising platform. This is an … [Read more...]

Do Google +1s Really Affect SEO?

This is a guest post by Kevin Lau. Google+ is still gaining some traction online, slowly building an audience and drawing more people in to give it a try for the first time. Perhaps most importantly, marketers are still getting used to how things work, in particular with reference to the Google +1 button. Whenever you read items in your information stream from other users of Google+, you'll see you have the ability to +1 them if you like them. You can also +1 anything you see … [Read more...]

The Importance of Social Media in a Successful Marketing Campaign

This is a guest post by Tim at HostPapa. One would have to be blind not to see that social media networks have been some of the most successful performers on the Internet in the last few years. Say the word “Facebook” in nearly any part of the world and it will be recognized. In the past, the most commonly known words were Coca-Cola and “OK.” This is changing. With the combined technologies of high-speed Internet, cheaper laptops, and now the advent of smartphones, it is much easier … [Read more...]

Building Your Personal Brand with Pinterest

Do you tend pin on your pin board on Pinterest more than you tweet on Twitter lately? Pinterest offers a new kind of social media sharing, and at the Internet marketing firm I work for, we’re seeing it swell in popularity (even though it’s still in the beat phase) among bloggers and search engine marketers for building a personal brand online. As mentioned, Pinterest offers a unique social sharing experience as users actually “pin” their favorite photos onto their own personal pin … [Read more...]

The Pros and Cons of the New Facebook Page Design

This is a guest post by Kevin Lau. By now you will undoubtedly have worked with the new Facebook page design. Either you'll like it or you won't, and there are probably features you will think are pretty good and others you won't be so keen on. This seems to be par for the course when it comes to Facebook. Here are some of the pros and cons to be aware of in terms of the new design. Do you agree or disagree with them? Are there others that haven't been mentioned here that have annoyed … [Read more...]



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