Fetching Friday – Resources Mashup, Facebook Summit and Hamsters with Soul

This post is part of a weekly series, Fetching Friday, featuring the resources mashup (a shorter version for this week), the 2010 Facebook Success Summit, and some funky hamsters on kikolani.com.

The Resources Mashup

Here are some of the best articles I have stumbled upon, retweeted on @kikolani, and read in RSS subscriptions this week.

Blogging / Writing

Business / Career / Finance

Personal Development / Self Improvement

Search Engines / SEO / Analytics

  • Internet search engine history – learn everything you have ever wanted to know about search engines from the beginning of the Internet to today.
  • How to lower your bounce rate using information from Google Analytics – if you are unsure why your traffic, comments, and subscribers don’t add up to a good ratio, start here.
  • How to find good keywords for content marketing – getting the right ones will ensure more people will find your content.
  • Where to start for niche analysis – great guide for anyone looking to find analyze a niche before diving in.
  • Ways to utilize non-Google search engines – covers using Youtube, Twitter, Facebook, and iTunes as alternative search engines.

Social Media / Social Networking

  • How to measure social media ROI for the complex sale – find out how social media is impacting your bottom line.
  • 5 tools to manage social media for the franchise – tools that can help you manage hundreds of social media outlets.
  • Ultimate guide to social bookmarking content creation: Digg and StumbleUpon – how to create content that appeals to these different networks.
  • 11 mistakes and why social media fails – includes a great infographic!
  • Social media strategies you need to know – come share you most effective strategy here, and read what others find useful as well.


2010 Facebook Success Summit

In May, I virtually attended the Social Media Success Summit put on by Social Media Examiner, one of the sites I contribute to regularly. I cannot tell you how valuable I found it – even though I wasn’t able to watch many of the seminars live, I was able to use a combination of the video and PDF transcript to gain a wealth of knowledge, which I have stored on my hard drive for future reference.

Facebook Success Summit

Social Media Examiner has just announced a summit dedicated to Facebook training beginning on October 5th. You will learn how to master Facebook marketing, empowering you to quickly connect with your customers (or in many of your cases, blog readers) using the #1 social networking platform.

Who’s teaching? Facebook experts such as Mari Smith (22K fans), Brian Solis (8K fans), Darren Rowse (16K fans), Justin Smith of Inside Facebook (10K fans), plus many more will lead sessions on a variety of topics including:

  • Building and maintaining loyal Facebook fans
  • Creating a presence that helps generate profits
  • Leveraging Facebook advertising
  • How B2B companies utilize Facebook
  • Choosing a strategy
  • Advanced promotion
  • Building community with Facebook and blogs

If you’re interested in learning more and registering, check out the Facebook Success Summit website. Registration is currently 50% off and can be broken into two payments.

Even if you are unsure of whether you want to attend, make sure to sign up for the mailing list updates to get access to a class by Mari Smith on Optimizing Your Facebook Fan Page for Profits – a $59 value for free!

Kia Soul Hamsters

I saw this before the movie previews – too cute and funky not to share!

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    • says

      Andrew, I agree that the bounce rate post was great. One thing I’m not sure about is the video tip. I’ve heard that tip before to lower bounce rates. From what I understand though, if the visitor watches your video for an hour, but clicks off the page without viewing any other content, you still get a bounce. Is my understanding correct?

      I am going to try the other tips though since my site has a sky high bounce rate.
      Jarret just posted Branched-chain amino acid supplementation reduces delayed-onset muscle soreness

  1. says

    Hey Kristi,

    Awesome Roundup, as always. I really like the tia’s post “How to start a blog in a crowded niche” on FB :).
    Thanks for sharing this great resources.

    By the way have you receive my mail. I think I sent you a message via your blog 10 days ago, you didnt get it did you??

    Dev – Technshare.com just posted The Problem With Google Analytics

  2. says

    I always look forward to Fetching Friday. I know I’m going to get all the information I could possible want in one spot. Which to me, is priceless. Thanks so much and keep them coming!

    • says

      Ah, you noticed! The last time I explained that the post was shorter because I was going out of town, people said I shouldn’t say anything, so this time I didn’t. This one was a bit more rushed, hence I didn’t get to everyone in my RSS reader – I’m sorry I missed your series. :(

  3. says

    Unfortunately, I missed the video as well. :(

    I should definitely start trying to lower my blog’s bounce rate. It used to be around 88-92%, which is far too high. Now it’s around 83% and I’m trying to lower it further.

    I also found the article about skyrocketing your blog traffic to be really useful.

    I’m also trying to encourage more comments on my site through DoFollow. Since I manually moderate all comments, do you recommend removing nofollow from all comments or just by those who commented a certain number of times?

    Thanks for sharing and have a great weekend!

    Brian just posted TechAirlines is Now DoFollow

  4. says

    Wow. Great to have so many articles all in the one place to read. Thanks for this. Glad I have found your site. At the moment I am new to blogging so mainly visit sites to learn more from those who are experienced bloggers and occasionally I can add to the mix but definitely learning as much from commenters as some of the articles.
    Will be coming back to visit now I have found this site. Thanks again for your generosity in sharing so much; especially for us newbies.
    Patricia Perth Australia

  5. says

    Amazing information and great list of resources for bloggers and online business owners. I know its not easy to compile all these so allow me to extend my appreciation and thanks! Great work!

  6. says

    Hopefully, I have enough time to sit and read all these stuffs. =)… It provokes great information about socialization and self-improvement. I like the post!