Fetching Friday – Resources Mashup & The Future

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, making money online, SEO, and social media on kikolani.com.

The Resources Mashup

Here are some of the best articles I have stumbled upon, retweeted on @kikolani, and read in RSS subscriptions this week.

Blogging / Writing

Business / Career

Personal Development / Productivity

Search Engines / SEO

  • An SEO Playbook For 2012 – Today, SEO means finding an audience you can connect with, become a part of the community, give them insanely awesome content and reciprocate.
  • 6 Ways to Recover from Bad Links – Let’s assume you’ve done your homework, though, and you know you’ve got link problems. Here’s what to do.
  • 5 Golden Links for Link Building and Beyond – Five golden link finds that can help your link development efforts.
  • 20 Future-Facing SEO Blogs for 2012 – Instead of telling you what was hot yesterday, this post tells you what SEO blogs you should pay attention to tomorrow for the betterment of your career.
  • The Decline of Organic Links Infographic – Links are still valuable in some areas of course, but where the search results are full of listings from Google.com, pushed below the fold from larger AdWords ads and/or heavily skewed by things like brand bias there is much less value in link building in numerous big money markets.

Social Media / Social Networking

Photo of the Week

This week’s top photo comes from the snowy Grand Canyon again. It was incredibly foggy, so we were lucky to get beautiful glimpses like this one into the canyon throughout the day.

Grand Canyon

Be sure to check out my photography blog for more photos and follow me @kristihines for my photography tweets or become a fan of Photostry on Facebook!

The Future

One of my favorite movies is Artificial Intelligence, and this video just goes to show how close we are getting to that.

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Comments

  1. says

    Loved the links Kristi!

    I always DO bookmark the Friday special and read the links later – during the weekend :) There is so much to learn from them!

    Awesome picture as well, with so much of depth in it- seems like a wonderful place, though must be so cold as well :)

    Thanks for sharing such a wonderful source of goodies with all of us :)
    Harleena Singh just posted Why Should Charity Begin at Home

  2. says

    As always, thanks a lot for sharing this list of interesting posts, that’s very nice of you. but special thanks for the photo of the week. This is really something, I like it greatly and it reminds us once again that holidays are coming))
    Amanda just posted WordPress Themes

  3. says

    As an organic search engine optimizer, I really, really disagree with that SEObook article. It’s super biased.

    I understand that of course blogging comes with bias, but this article looks like it was made by someone who was pissed about their loss in traffic or someone desperate to get social media attention.

    1) Of course the Google Japan page will gain pagerank over a three year period. The bad links were nullified, but of course they’re still gaining more and more valuable links. How is this a “decline”?

    2) The nofollow tag gave rise to content farms? How? The rise of eHow doesn’t have anything to do with nofollow because the tag can’t be used to “hoard” pagerank. Ex: http://goo.gl/WmQwU And from Matt Cutts himself (says the same thing but takes longer to do so) http://goo.gl/SaS2

    3) The directories claim? Give one example. If a directory wants to charge, that’s up to them. Google hasn’t prevented anyone from being crawled.

    4) “Selectively Devaluing Links” –> Yes, and I believe that this is a good thing. When links are reported to the webspam team, they modify their algorithms to better detect paid [affiliate] links like this and minimize or stop the link juice that flows through them, because these links aren’t merit-based. The whole idea behind links providing trust to a page is that they would be based on the merit of the page they point to, and affiliate links DO NOT do that. They’re based on someone’s desire to earn money (just like paid links).

    5) Brands and “site authority” being bad? Why? I like how Joe the Average Blogger doesn’t outrank CNN when I’m looking for a news article. Brand trust is EARNED, and it’s what searchers want. Searchers want the most relevant results, and these are the pages that the ‘brand’ sites serve.

    Infact Aaron, I feel like you contradict yourself there. If the value of links is declining, then why do these big “brand” sites, which have a lot of *links* pointing to them, continue to rank so high? It’s because they’re passing so much pagerank around their internal pages.

    6) Cross Linking –> Again, this just reinforces the idea that links are still natural. ;) That’s the reason a site ranks high when another high-quality site links to it. And which large publisher hosts content on different domains on different servers? I haven’t seen even one…

    Sorry about my rant :) I just disagree with that post. A lot .:) Not to be rude or anything – sorry if it comes across as that.
    Techie just posted Full Guide to Breadcrumbs for SEO



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