How To Write A Killer Headline and Make Your Post Shine

This guest post is by Ahmed Safwan of To Start Blogging.

Have you read a post before just because of its headline?

Attractive headlines are enough to make your readers open and check your content. So DON’T MISS this opportunity.

Try to hook your readers with your headlines.

Remember: Most readers will see your headline in a feed reader, email, on social media, or in a link on another blog. In all of these cases, if the headline doesn’t hook them, they won’t read the post.

But how to write an attractive headline?

How to write a headline that gets people to open my post?

How do you hook your readers?

This is the reason I wrote this post, and I hope you like it.

1. Count the benefits.

If you are writing a post that shows 7 tips to blog as a pro, why don’t you show in the title that you are providing 7 tips?

Also, if you are providing 99 tips, why don’t you show it? You will prove that you have a lot to say about this topic.

 


4 Ways to Fully Embrace the Social Media Trio and Maximize Results

This is a guest post by Daniel Sharkov.

The Social Media TrioSocial media – hate it or love it, but if you want to get your business ahead, you have to embrace it.

SEO definitely hasn’t lost its value, but nowadays finding your place among all those top-ranking sites is a tough and sometimes impossible task. Lately social media is turning into the easier way to gain exposure.

But…

As easy as getting social media traffic is, the more saturated a medium becomes, the harder focusing that traffic flow to you becomes. So, with thousands and thousands of marketers trying to get ahead of their games, you need to stand out!

Today’s post will take a look at four relatively easy ways to make a head start in the social game!

First off, what’s that social media trio?

No, I actually don’t think the answer isn’t something we already know. The three networks I am referring to are Facebook, Twitter and Google Plus.

Why I’ve chosen them?

  • Twitter - By utilizing a variety of tools I’ve been able to reach almost 60,000 followers. No overnight results though – for this to happen, I needed more than two years! And although Twitter might not be popular among most people it is popular among marketers. Not all businesses have a fan page but almost all have a Twitter account.
  • Facebook - As I said not as many businesses use Facebook, which makes for a less competition. Generating Facebook fans if you already have a blog and content to promote isn’t all that difficult. Facebook traffic makes for lower bounce rates and longer time spent on the blog.
  • Google Plus - It seems like many marketers steer away from Google’s social media platform. Although Google Plus has a relatively smaller userbase than say Facebook, the numbers are still in the millions range and the traffic potential will keep improving throughout time.

Having cleared that up, on to the actual tips we move!

 


The 3 Most Powerful Marketing Strategies You Should Use in 2013

This is a guest post by Joseph.

With the new year coming, it’s time to start planning your marketing.

A large percentage of your audience and customer base will be making important decisions and resolutions to get started in the New Year and your business can only thrive if you get to them.

Marketing has changed and the power no longer belongs to those with the big budgets but to those who are patient and smart.

Advertising to drive-by visitors is becoming more expensive and less effective.
Here are the 3 most powerful marketing strategies you should try in the New Year; each strategy is backed up with case studies to prove its effectiveness.

1. Create a Content Marketing Strategy

Whether you’re a startup, an individual blogger selling products and services or a freelance consultant, creating a content marketing strategy is the best form of marketing you can get right now.

“Content Marketing means creating and sharing valuable free content to attract and convert prospects into customers, and customers into repeat buyers” – Copyblogger

Contrary to interruption marketing, the idea behind content marketing is to consistently offer quality content closely related to what you’re selling, with the aim of educating people so that they get to know, like and trust you.

Essentially, you’re giving away free content through various mediums in other to attract a legitimate customer base; these customers already know, like and trust you so they have more long-term value compared to customers from other forms of marketing.

You can leverage content marketing by creating whitepapers, special reports, building an email list, starting a podcast, using video marketing and other mediums that help you deliver great content for free, but one of the most effective ways to use content marketing is by starting a blog.

If you’re only going to leverage one form of content marketing, let it be blogging.
Don’t just create any blog. Instead, create a blog that regularly publishes articles relevant to what you’re selling so as to educate people in your field and get them to check out what you have to offer.

You then work on getting exposure for this content via various means, including through search engines and social media.

 


Three Ways a Non-Blogger Created a Thriving Business With His Blog

This is a guest post by Tim Fong.

Although Danny Iny is the prolific “Freddy Kreuger” of blogging, in my interview with him for SpikingStrengths.com, he revealed he didn’t consider himself a “blogger.”

It’s surprising. He’s known for his Firepole Marketing blog which has attracted tens of thousands of loyal readers. Because of all the guest posts that he’s written, he became known as the “Freddy Kreuger” of blogging. In fact, one of his stand-out courses is on how to guest blog successfully. His ebook — “Engagement from Scratch” — shares insights from many leading bloggs that know and respect him for the community he has built through his blog.

Yet, when he describes how he sees himself — it isn’t as a blogger, but something different.

I reveal what exactly that is later in the article.

This insight is especially valuable for those of you who also don’t really see themselves as bloggers, yet still desire to create a successful business based on a blog.

As part of my “Super Powers: Origin Series”, I look at the Super Powers or strengths and reveal how they are used to build and run successful businesses. In Danny’s case, here are his:

  • Strategic
  • Relator
  • Individuator
  • Maximizer
  • Activator

Note: Danny, as you can tell through the interview, actively uses the notion of “strengths” for himself as well as for his growing staff. That portion of the interview is especially valuable if you plan to grow your enterprise beyond just yourself.

 


7 Things I Learned in Almost 3 Years of Blogging

This is a guest post by Koundeenya Dhulipalla.

This is my almost third year into blogging and I’ve learned a lot about how things go on the Internet. I’ve come across Panda, Penguin, EMD and have also experienced other changes regarding the search results on Google. I lost four of my Adsense accounts and been somehow able to monetize my blog.

I’ve successfully got my guest posts published on some high-profiled niche sites and the count is still going. I am writing all this because I want you to know that there are some things which you might not know unless and until you have an own blog of yours. In these two-and-half-years of blogging, I’ve witnessed many a things which amused me.

Blogging isn’t just writing and publishing.

When I first started my blog with the little knowledge I had, I just wrote and published articles. That was good then but now, the conditions are quite different. With changes and trends, blogging is no more writing and publishing.

Indeed, you should have tons of patience, dedicated passion, potential and what not! To be a blogger, you should be a writer, an editor, a proofreader, a site manager, developer, designer, marketer and on and on. Besides, if you are the only back-end of your site, I doubt if you can spend time with your family.

With the rise in SEO, you are also required to do a bit more than what you’re expected to. If you want to get more traffic, you should first rank better in SERP and to do so, you should optimize your site for search engines. This includes keyword research, density, headings, ALT tags for images, content length, quality and others.

Even before you start writing your article, you should first do a keyword research and pick an apt one and then start writing keeps the keyword in mind. You should also use the keyword in your headline and make sure it is catchy as well.