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3 LinkedIn Benefits for Bloggers

by Brenda on February 17, 2010 · 21 comments

No matter your choice of profession, it’s much easier to find a job today than it was before the advent of the Internet. What used to be accomplished through phone calls, letters and word of mouth is now just a click away – you’re connected to all possible sources of jobs, not just through online job sites and forums but also through social networks like LinkedIn, Twitter and Facebook. It’s a time when technology rules, and if you’re not connected, you end up being the loser.

While blogging may not be a full time job for most people, it does pay to be on LinkedIn if you’re a serious blogger. The following are three benefits that this network could bring you.

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Becoming More Accessible on Social Networks

by Kristi on February 1, 2010 · 36 comments

Everyone uses social media in their own way. While some people want to be connected with everyone, everywhere, others would rather keep certain profiles private for friends and family only. The following is for those who want to be found on social networks, or for the networks on which they want to be found.

Social Media Dataflow

Why You Want to Be Found on Social Networks

Think of your profile and activity on social networks as creating brand recognition. At the recent Social Media AZ event, the keynote speaker talked about how having a catalog on your coffee table increased brand awareness. Sure, that catalog may sit there for months and months, but one day when you are ready to purchase something that the company sells, that catalog will probably be in the front of your mind and lead you to hopping on the company’s website or going into their stores to do your shopping.

The same thing can be said of social media. One day, you may realize you need to brush up on your SEO, and the first resource that comes to mind is the SEO expert whose tips have been coming through your Twitter timeline. Alternatively, someone could be reminded to visit your site after seeing your name pop up in their Facebook news feed, simply thanks to your recent activity. Any reminder of your presence online could translate to a hit to your website, comment, promotion, or even a new client.

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