This is a guest post by Jane Sheeba.
Is your blog traffic THIS empty? (Photo by Jason Hines)
Traffic. It is the key to every blog. Bloggers need traffic, no matter for whatever reason they are blogging. Every blog needs just more and more eyeballs.
Traffic means sales, popularity, promotion and everything else a blogger needs. And gaining traffic is not so easy. You have to “earn” every single visitor out of hard work.
You could have read a lot about what to do to earn visitors for your blog. But there are certain things that you need to stop doing if you are serious about getting traffic.
The funny thing is, you get a feeling that doing the things mentioned below will give you traffic, but you are wrong. Let me explain.
Traffic Mistake #1 – Trying to Make Every Post Link Bait
Yes, it is true that link baits generate a lot of traffic. If you are not familiar about what a link bait is here is a little definition in my own words.
A link bait is a post which is usually a killer post (need not be a long post, but has some killer idea, tip or trick or is an indepth analysis of something that leaves you with loads of resources). Such a post doesn’t want you to beg people to ask to link to you. They get linked naturally.
Having lots of link bait posts is a great thing for every blog because your build links naturally without putting much effort (apart from writing such a killer post, of course). Isn’t that a blessing? Sure it is. But the point is, you shouldn’t push yourself too hard or kind of “be too hard on yourself”. Not every post you write can become a link bait. That is a fact, just accept it and let go.
Now I am not discouraging you here from trying to create link bait. You should indeed write a killer post always and give your best in every blog post. That shows your commitment and expertise as a blogger.
But sometimes not all posts turn out to be killers. You know, some posts happen to be even fillers and spoilers. But should you sit up and worry about that? I wouldn’t. You have to accept the fact with that post and let go and move on. There is no point in trying to make every post perfect. You know what? You cannot make a blog post perfect. There is a simple reason behind it.
“Perfect” is a relative word. When you make something perfect, it is just being perfect to you. It need not be so for me.
I know that it is tempting to write a killer post every day, but sometimes you can and sometimes you cannot. Sadly when you cannot do that and at the same time when you push yourself to do it, that turns out to be an awkward outcome. The result? You drive away your traffic.