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The Pixar Guide to Feel-Good Blogging

This is a guest post by David Masters.

Is your blog sending out subtle signals for your readers to unsubscribe?

Most top bloggers will tell you that to hold on to your readers, you must give them value. Value means the providing information they need to solve their common problems.

For example, a photography blogger might write a blog post on choosing a new camera, which is a common dilemma for photographers. A blog on writing might include an article on how to pitch editors so they say yes to your article proposal.

That’s value.

I agree, value is a vital element for any blog aiming for high readership. But with millions of blogs out there all vying for readers, value alone isn’t enough to make your blog sticky. To hold onto your subscribers, and pull more readers in, you’ve gotta do more.

To stand out from the crowd, you must make your readers feel good. You must give your readers a warm, fuzzy feeling every time they visit your blog.


Photo Credit: Mike Turner on Flickr

Pixar is one at the best in Hollywood at creating feel-good family movies. After watching movies such as Toy Story, Finding Nemo or WALL-E, you’re guaranteed to leave the theater with a smile on your face.

How do Pixar do that? Let’s start where they finish.