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10 SEO & Design Mistakes That Could Get You in Trouble

This is a guest post by David Murton, a professional writer and blogger.

There are way too many SEO tactics to cover in a single article. Instead, we’ll focus on aspects of search engine optimization that could be devastating to your blog’s search ranking. This article will explain how to correct these problems, avoiding undue headache.

Some of these are simple oversights, but a couple are issues that the more savvy webmasters have noted. Online communication went from wired to wireless internet access in the proverbial blink of an eye, and SEO tactics change just as swiftly to keep up with the search engine algorithms.

Here are 10 mistakes that have made blogs crash and burn, and how to avoid disaster in case your site is flirting with, or using, any of these.

1. Blank Title Tags

Never leave the <title> tag blank, because the keyword in the title tag displays as the page title in search engine results. This is a critical part of an effective SEO strategy. Meta tags are becoming obsolete, but title tags are not, so do not neglect using title tags with great keywords.

2. Flash-Based Site

Search engine spiders cannot read Flash pages, which means they cannot index such pages. If you must have a Flash-based blog theme, then create a spider-friendly parallel HTML page. That way visitors can enjoy your flashy content (no pun intended), and the spiders are appeased. Also, Flash-based navigation cannot be indexed either, so it is better to use text navigation instead.

3. Dynamic URLs

It is bad practice to have a page whose URL ends with a string of nonsensical characters; use terms that are at least relevant to the page’s content. Better still, use known keywords. This satisfies search engine spiders, and site visitors can more easily recall the URL. Having clearly defined pages also aids site management.

Luckily for us, most popular free blogging services (such as Wordpress) automatically adjust a page’s URL to a user and search engine-friendly format.

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Archives Blogging SEO

7 SEO Mistakes That Could Harm Your Blog

This is a guest post by Nitin Aggarwal from Offshore Ally.

If you want to succeed as a blogger, it is important to have a firm grasp on the basics of SEO at the bare minimum. This does not mean that you necessarily have to be an SEO expert in your industry, but having a basic SEO understanding will ensure that you avoid these crucial SEO mistakes that could cause your blog to crash and burn.

1. Keyword Stuffing

What many of the best bloggers already understand is that keyword stuffing is an SEO technique of the past that should be avoided. Yes, it is helpful to include subtle keywords within your content or blog title so that they are picked up by the search engines, but to go with the example above, do not under any circumstance hire outsourced providers to write blog content saturated with keywords in the hopes of getting noticed by Google. It will not work.

Instead, create relevant content in your blog niche that includes subtle keywords to help your blog rank accordingly and eliminate penalization from Google.

2. Over-Linking

Another common SEO mistake that many bloggers make is going overboard on tag clouds, related posts, and navigational links for their readers. When used properly, these tools can enhance the reader’s experience, but they can also overwhelm and crowd the page with excessive links that will start to aggravate your reader base.

Instead, use links thoughtfully and purposefully to provide your readers with necessary information or relevant products as needed – which is actually what links were intended to do in the first place. Imagine that.

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Archives Blogging SEO

Keyword Research for Blogging

This is a guest post by Benjamin Sappey, editor at InternProgram360.com and A2X Consulting, a website which help small business growth.

Finding relevant keywords for your website/blog and having the ability to analyze your competitors is a major key to success. The first step is to determine your subject matter. This will help you to understand and analyze your competitors as well as establish the direction of your content. These factors are essential in helping you improve your Google Rank!

Before starting your research, it is important to note that there is no “magical” process which assures you the top position in a search engine. Some factors in determining your rank can be strange and remember that companies like Google, Microsoft and Yahoo guard their secret algorithms in a secure place.

Step 1: The Idea

The idea is the first thing to consider. If you want to create a website or improve the rank of an existing one you should already have a subject matter in mind for your site.

Dogs? Football? Soccer? Olympics games? Fashion? Blogging? You know these words, but there is one problem with them – they are too common. The competition from many other websites are too well known and will beat out your Google rank. You will have to find some other, more targeted keywords related to your subject that has a lower level of competition.

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Archives Blogging SEO

Benefits of Blogging – Developing SEO & Internet Marketing Skills

This post is the fourth in the Benefits of Blogging series, where I will cover the many benefits of blogging, for bloggers and readers.

One of the advantages some bloggers may not think about when they are promoting their blogs is the amount of SEO and internet marketing skills they are developing in the process.

What SEO & Internet Marketing Skills Do I Know?

Chances are, you have done one or more of the following for your blog:

  • Considered important keywords for the title of your posts
  • Installed SEO related plugins (Platinum SEO, All in One SEO Pack)
  • Found people online who are interested in topics related to your blog
  • Created a large audience on social networks
  • Shared your posts on Twitter, Facebook, StumbleUpon, Delicious, etc.
  • Encouraged others to bookmark posts on social bookmarking networks with socialble plugins and icons (such as the ones at the end of this post)
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Archives SEO Social Media

SEO and Social Media

This post was written by Codesucker from CodeSucker Bark’s SEO.

SEO via Social Media? You’re Nuts?! All the links are nofollow, who is this guy anyway?

First of all, don’t believe the nonsense. Massive search results don’t come simply from using h1 tags and having meticulously prepared keywords for each post. Sadly, it’s one and only one thing – backlinks.

Too bad these glorious backlinks won’t do you any good if they are labeled nofollow, right? Yes and no.

In my recent post, Social Media linkbacks, Rankings and Nofollow I discuss how search engines all respond differently to the nofollow attribute. Google is believed to still take a peek for relevancy and link velocity, and the page still gets indexed by Yahoo and Ask.com, completely ingnoring the nofollow value.

Question: What is Link velocity?