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Blogging Business Featured Marketing Strategy

Solve for “X” but, take your brand to why

Standing out in today’s digital space means making a real connection with your audience, allowing them to fall in branded love with you. But, in today’s competitive technology and marketing environment, you can’t merely “solve for ‘x’” when presented a problem. Design that isn’t driving results now and into the future for your business and […]

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Blogging Business

Is Your e-Course Just an Online Bookstore?

This post examines the low completion rates for students taking an e-course. It also offers ideas and suggestions to shift your mindset for creating interactivity and for setting up “student outcomes” as a key objective to e-course success. After years of research, testing learning experiences, and participating in online learning, I’m finally following a path […]

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Blog Updates Blogging Business

Is a Great Blog in the Eyes of the Beholder?

If you’re anything like me, you’ve put tons of heart (time and work) in your quest to create a great blog to showcase your work or business. In fact, you give your absolute best effort in producing each and every single thing you do in blogging. You want your work to be top quality and to bring useful information […]

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Blogging Social Media Strategy

Social Distraction (AKA Media) Adventures

Diving into the Social Media pool was like taking a dip in shadowy shark infested waters to me. For the sake of business (and after much contemplation), I decided to get brave and dipped in just one toe. I’m not sure I’m swimming yet, but I am enjoying floating about, so I thought I’d let […]

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Blogging Business

Why and How Creativity is an Everyday Job in Business

Working for the last 25+ years in the event industry, I’ve appreciated the privilege of collaborating with businesses of every shape, style, kind, and size. The most important business driver I’ve discovered transcends all industries, every operating model, and permeates the most successful companies today, regardless of how big or small. Worth thinking about for […]

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Blogging

This is Marketing On the Cheap

I started my company on a shoestring and by instituting the simplest, cheapest and most effective marketing campaign in the world. My “Thank You Marketing Campaign” as I have since named it, faithfully served—and still serves me—in the most abundant way. I’ll tell the tale but, know this: Marketing boils down to value. You value […]

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Blogging Strategy

Now I Ask You, Is 10 Inches Just a Trim?

So here’s the deal. I’m a wordy girl. I just am. Maybe for, let’s see, always! I can’t help it; I get excited about things and also, I truly like words I think. Expression. I’m a big reader…are you? If you are, maybe you get it. Maybe you know the power of words and where […]

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Blogging

Why My Blog is a Hog and Tips for YOU

Bloggity, blog, blog Sloggity, slog, slog What I’ve learned Is a blog is a hog! It hogs my time It hogs my thoughts But I also think I like it a lot. I’m here to tell you some of what I’ve learned. And what I’m still learning, as I develop my freelance writer’s website and […]