As I am on a mission to find more tools to become a better writer and blogger, I keep sharing them with my fellow writers!
Here are five more I’ve discovered:
1. Finteza
Finteza is a web analytics platform that helps you on many levels, including:
- Conversion optimization
- A/B testing of your sales funnels
- Setting up on-site ads
- Monitoring of suspisious and dangerous traffic patterns
- Site speed analytics and monitoring
- User demographics

Here are all the features:
- Traffic evaluation: A bot detector can recognize bad traffic, as well as determine its type and source. Identify scammers, spammers and hackers in your project.
- Conversion Funnels: Automated funnels by pages, events and sources. The ultimate functionality for marketing specialists.
- Audience analysis: Company, operator, IP, geographical location and devices. Get to know your users without violating privacy.
- Page analytics: Compare performance of various pages, optimize conversion rates and analyze traffic.
- Automatic real-time conversion calculation for all sources.
2. Unroll.me
I have a friend who has 20,000 emails in their inbox. This blew my mind. What shocked me even more was that they had already committed to cleaning it out every few months. Which means these had stacked up in less than three months! Insanity!
I immediately suggested Unroll.me to them. It is a productivity tool that goes through your inbox for you and gets rid of all the junk and handles subscriptions you don’t want anymore. He set up an account and it seems to be working well for him. You get a month of free service then it is $10 a month, which if you are like my friend will be money well spent.
3. Creatopy
Your visual marketing strategy is key to your success! According to Digital Eagles,
Social media posts that include visuals produce 650% higher engagement than text-only posts.

Have you been struggling to engage your site users lately? No one wants to click your social media ads?! Here’s an alternative that still delivers great results.
Creatopy is a handy tool allowing you to create engaging ad design that will boost your ad performance. No need to hire a designer: You can keep your designs at home! Fast and efficient!
4. Kparser

Do you just want to know the higher demand keywords and to start utilizing them in your campaigns? I have found that a lot of keyword tools are lacking because they only source from two or three places.
Kparser sources from a full eighteen, rather than piggybacking off of Google’s webmaster tools. The difference is amazing. You can get some seriously awesome information and it can be filtered for more specific searches (keywords for Google, Google Mobile, YouTube, etc.)
I love their output that allows you to drill down into various subgroups of the keywords. For example, you can see all the keywords that use your main term as well as the modifier [definition]. It’s a very useful insight into various topics of and concepts you may want to focus on in your content. Every time I use the tool, I find whole new sections that my website is missing.
5. Skillshare
Sometimes the best thing you can do for your marketing is to learn to do it better. Skillshare is a crowd-sourced educational website that lets you take thousands of classes in various categories.
Their business classes, in particular, are varied and incredibly useful. Plus, they are short enough that you can fit them into any schedule. I do them while I am on long plane trips!
Further reading: 11 Best Online Course WordPress Plugins
Are you aware of other, less discussed or newer tools? Do you have a tool you think belongs on this list? Let us know in the comments so we can ring in 2021 with a brand new arsenal!