From stranger to email subscriber to loyal customer… It’s an exciting process to nail down, especially if you’re looking for new ways to optimize your blog website and turn it into a more profitable endeavor. But here’s the thing: There are so many ways to start monetizing your blog that it can be frustrating to […]
The front and center of outreach marketing is the process of creating meaningful connections with other people, instead of just trying to make a sale. Today, users dwell on multiple digital channels and spend a whole lot of time there. They do not only engage in witty commenting, but also seek information about brands and […]
Every blog post you write should be adding to your email list. If not, you are probably stewing over why not. Your content is solid; your headlines are great; you try to follow all marketing trends and your analytics are telling you that readers are coming. And you are offering something to your readers at […]
Everything changes in this world. Some things change for good and others not for good. However, you have to keep changing and improving your digital marketing strategies because this will only be for your good. You don’t want to keep sticking to the old marketing strategies because with time they would become stale like old […]
Hey guys! This is Hernan and first off I want to say a big THANK YOU to Kristi for the opportunity of letting me being part of this blog and adding value to this awesome community. Today I wanted to share some of my experience when it comes to doubling your income, cutting work in […]
A few weeks ago, I noticed that Aweber charged me a little more than usual. It had been awhile since I had worked on my mailing list, and I pleasantly thought that I had a growth in subscribers.
Unfortunately, that was not the case.
When I logged in to Aweber to start a mailing list for my new freelance blogging site, I was surprised to see this.
Over half of my list was unsubscribed!
If I had just recently sent an offensive email to my list, I would have understood. But I at the time of this discovery, I hadn’t used it in months. Sad, I know, but that’s not the point of this post.
So I used the Search Subscribers features to see just those who unsubscribed.
And I found this…
If you have been blogging for any length of time, you have no doubt heard the phrase list building or building a list of subscribers. But what does building a list of subscribers have to do with blogging you may be wonderingâ€¦
As bloggers, your focus is much like mine â€“ creating great content to share with our readers, staying active on social media, connecting and promoting your blog. But every one of the daily task that we work hard on are all subject to finding your audience.
And unfortunately, your audience may not always follow your blog or follow you on social media. Some may have your blog loaded in their RSS, but what about the readers that don’t?
You need a way to reach them. This is where building a list of subscribers becomes a vital part of your online business strategy.
Let’s face it – list building is all the rage in the Internet Marketing arena. There are Internet Marketers out there who run their businesses solely based on their list on subscribers. Some don’t even have a blog or a Twitter account, but they have a subscriber list that they care for and nurture.
That is an incredible business model â€“ and one that we bloggers are in a great position to pick up on. Bloggers are actually in an even better spot as we have mastered great content and know how to connect with our audience.
The idea of building a subscriber list is not complicated as it may seem.
This is a guest post by Ricardo Bueno.
We all want more email subscribers. The question is, how do you get them?
Aside from creating high quality, compelling content, you need to promote your email sign-up form so readers know where to go to sign up.
The easier you make it to sign up, the more likely readers are to subscribe. This means, doing the following:
- Displaying your email sign up forms prominently on your site.
- Designing your form so that it stands out (compelling headline & contrasting color scheme).
- Using social proof to persuade readers to subscribe.
- Making it easy to subscribe (the fewer the fields, the better).
A good email sign-up form will possess each of those qualities.
Once you’ve done that, all that’s left to do is promote your email sign-up form so first-time site visitors and readers know where to subscribe. Here’s a list of high-converting places to add your email sign-up form on your website…