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5 Reasons Why Video Blogging Is the Best Way to Attract Business

This is a guest post by Kevin Lau.

Are you confident in front of a webcam? You’ll need to be if you want to get new business in the months to come. Video blogging is becoming a hugely successful method of winning new customers, and if you’re not yet on the bandwagon you should start thinking about getting on board very soon. You could be missing out on a huge audience if you don’t dive in.

Here are five reasons why video blogging will be a big success. And who knows, they might convince you to dust off your webcam and get online in a whole new way. Even if you have real doubts about doing this, read through these points and consider how you and your business could benefit from them.

1. They’re faster and easier to create than written content.

When you have an idea for a blog post and you sit down to write it, there is going to be a lot of editing and scribbling to do before you can be sure you have the result you want. When it comes to making a video, you can literally run with an idea and see how it turns out. You can simply make a few notes and then wing it, creating something a lot more natural in the process. A lot of people tend to like this – it’s certainly a more engaging way to connect with people.

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Archives SEO Social Media

Do Google +1s Really Affect SEO?

This is a guest post by Kevin Lau.

Google+ is still gaining some traction online, slowly building an audience and drawing more people in to give it a try for the first time. Perhaps most importantly, marketers are still getting used to how things work, in particular with reference to the Google +1 button.

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Archives Social Media

The Pros and Cons of the New Facebook Page Design

This is a guest post by Kevin Lau.

By now you will undoubtedly have worked with the new Facebook page design. Either you’ll like it or you won’t, and there are probably features you will think are pretty good and others you won’t be so keen on. This seems to be par for the course when it comes to Facebook.

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Archives Social Media

Using Google+ Hangouts to Get More Exposure for Your Google+ Business Page

This is a guest post by Kevin Lau.

Google+ Hangouts

It’s still the early days for Google+ and plenty of people are getting to grips with the various tools this social platform has. This is even truer for business users, who have only recently been able to set up business pages to help promote their work.

One of the main features Google+ has to offer is Google+ Hangouts. Google+ Hangouts enable you to initiate video chats with other Google+ users who are in your Circles who also have access to a video camera.

So how can you use Google+ Hangouts to benefit your business?

Let’s face it most business users with Google+ business pages are looking to drive more traffic to these pages. Hangouts can certainly help you do this, and there are a number of methods you can use.

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Archives Social Media

5 Ways To Drive Quality Traffic To Your Website From Google+

This is a guest post by Kevin Lau.

Google+ may have had a shaky start but lots of people are using it to help build up a new traffic stream to their website. If you are among them, you might be wondering how you can start getting the results you want. In truth you have to focus on a few different areas to start seeing some good results. A few small actions put together can create a much bigger end result – and a bigger stream of traffic – than one big promotion in one direction.

Google+

Let’s check out five ways to increase your flow of traffic from Google+ to your website, starting today.

Update Your Stream on a Regular Basis

The most obvious thing to do here is to provide a link to every new blog post you write on your personal profile. But there are other things you can do too. Simply updating your stream regularly will tell people you are serious about using Google+. If you make yourself worth following you will build a bigger audience and that audience is then more likely to follow you off site to your own website.