6 Common Social Media Marketing Mistakes to Avoid

Social media marketing is one of the newest forms of marketing. Because it is a medium…

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Is Your e-Course Just an Online Bookstore?

This post examines the low completion rates for students taking an e-course. It also

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70+ resources on how to start a WordPress blog

One question we hear quite a bit is how to start a blog.  Yes, even in this day and age, …

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How to Write for Multiple Demographics at Once

You’ve heard all the advice already; write specifically for your target audience. …

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How Narrowing Your Niche Can Get You Great Results

Narrow Down Your Niche and Get Great Results

When I started out blogging I really had no idea what I was doing.

I chose what I thought…

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Is a Great Blog in the Eyes of the Beholder?

What is a Great Blog? by Sue-Ann Bubacz for kikolani.com graphic of hiker logging for direction

If you’re anything like me, you’ve put tons of heart (time and work) in …

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The Ultimate Toolkit for the Professional Content Marketer

Content-Marketing-grey

Content marketers have to wear many “hats.” They have to come up with great topics for…

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5 Strategies to Capture Readers That You Might Not Have Tried

Right now is the perfect time to reflect on the progress you’ve made this year, re-evaluate…

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