One of my goals for 2015 is to incorporate webinars into my online marketing to promote some courses I have in the making. So I decided to research the different webinar software, services, and platforms that are available. In this post, I wanted to share my findings for others who are also in the process of choosing a webinar solution for their business.
Webinar Software Compared
The following are the webinar software, services, and platforms I chose to research.
- WebinarsOnAir (runs on Google+ Hangouts)
- WebinarJam (runs on Google+ Hangouts)
Webinar Software Comparison Chart
Here’s what I found as far as pricing and features for each of the above webinar solutions.
Please note that while some offer specific features, they are only offered at certain pricing plans. Also, some features may be available for specific platforms but are not noted in the chart because the details were hard to find on their website.
Click the image below for a larger view. Pricing is per month unless noted.
When it comes to number of attendees versus price, you can’t beat the two services built on Google+ Hangouts – WebinarsOnAir and WebinarJam. For marketers who need a webinar solution for thousands of attendees, but don’t want to pay $280+ per month, then these are the perfect solutions. Especially WebinarJam since it’s $297 per year as opposed to per month.
For those who are a little wary about trusting their webinars to Google+ Hangouts and need a solution that handles up to 1,000 attendees, ClickWebinar is the right choice. It has similar features to GoToWebinar, but is $119 less per month. ClickWebinar also has a nifty chat translation tool that allows you to text chat during the webinar with anyone in any language.
If you want to go with the most recognized webinar solution and price is not an issue, then GoToWebinar is the right choice. I would say that 90% of the webinars I attend are on the GoToWebinar platform. GoToWebinar can be integrated with just about any other tool you use for accounting, CMS, CRM, ecommerce, email, marketing, social, and so forth through Zapier. For example…
If you’ve used one of the above-mentioned platforms, I’d love to hear from you! What are the pros, cons, and frustrations of each? Please note if your experience is an attendee, host, panelist, or presenter – all experiences are welcome!